If you didn’t have time to take stock of your business in 2019, then now is a great time to set your goals for 2020 or prepare for the new business year on the 6th of April. So, what does your business need to do to reach its fullest potential in 2020?
- Get Personal
Your clients shouldn’t just be an order number in the queue to you. The way to make your clients feel special, and, therefore, retain their business, is to offer a more personalised service. Your services should be relevant to the needs of your client. When planning for the year ahead, it may be well worth checking in with your current clients to understand their current and future plans and tailoring your services to meet their needs.
- Increase Your Productivity
Want to earn more and work less? As much as we hate to admit it, but nailing your productivity is the only way to increase your efficiency and earnings while keeping your worktime to a minimum. The best productivity hacks include;
- Completing at least one task before you look at your emails
- Use apps that block distractions such a social media
- Break up your workday into bite-sized chunks with plenty of work and break blocks.
Remember, if there is a business task that takes far too long and keeps you away from adding value to your business, then it may be more productive to outsource.
Productivity hacks are great, but if you can’t get your head around writing articles, managing Google Ads or doing your finances – save yourself time and motivation and outsource it!
- Don’t Neglect Your Social Media
Social media marketing still remains one of the most powerful tools at your business’ disposal. Whether you focus on local social media marketing or promoting yourself as a thought leader, keeping your content fresh and relevant will improve your SEO. More importantly, it’ll show prospective customers that your business is credible and trustworthy.
Social media marketers will be up to date with the latest strategies and techniques, so if you’re too busy to manage your accounts, it may be worthwhile enlisting an expert to help.
- Outsmart Your Competition
If you leave it too long, your competitors can quickly catch up with you. If you’ve taken your eye off what your competitors are doing, now is the time to conduct market research. Look what your competition is offering, then find a way to do more. It is the details and the little things that will give you a low-cost edge. Continue to provide more than your competitors, and you’ll continue to outwit and outlast the rest of the pack.
If your business needs a boost, then look to Techlancer to provide the range of skills you need to get more out of 2020.